Parasites are websites deemed highly authoritative in Google’s eyes. You have seen them before. You should research the niche and look at top sites, top few entries, and view web pages of third parties that contain content generated by the user. These could be Web 2.0 properties or Cloud site properties.
And let me be clear about this Parasite SEO website, and other marketing purposes aren’t new. The idea of this method has been around for at least 7-8 years now. It has often been used back in the day in a tiered link push or link wheels. So that’s not a new thing, but it’s something that a lot of people don’t understand.
I’ve previously covered parasite hosting, but it isn’t quite a fresh appearance in the SEO black hat landscape. But people were always trying to predict his demise and hang a fork in it. This black hat tactic is taking advantage of the fact that Google prefers the realms of persuasive authority. Anyone who uses parasite hosting to boost the rank of a site in SERP will attempt to place backlinks on sites of high authority. Usually, you’ll see a new page created specifically to rank for a set of optimized keywords on the respective parasite domain. This technique is used without the permission of the webmaster and is illegal as well.
Interestingly enough, you will see folks utilizing parasite hosting to increase their web pages on keywords. Many of them try to rank for searches such as buy Viagra or purchasing Cialis on.edu websites or domains of high authority. Parasites can have a lot of different purposes. It is a strategy that reputationsite.com uses to manage its reputation services. It’s a strategy used by significant firms and brands for their marketing.
Here’s what mainly they’ve been used for:
- Organic SEO
- Affiliate Sites Link building.
How Do You Use Parasite SEO?
You first have to figure out which parasites you’d like to use. If you promote a product and have a video explainer, you might be able to rank YouTube, Vimeo, Dailymotion, and other video parasites. The web contains dozens of different parasites, and you can choose which parasite you want to use.
Video Sites
These will be perfect if you have a video for your business/niche already created. Youtube ranks on the SERPs quite easily. Also, Vimeo and Dailymotion tend to rank fast. Create a useful and relevant video, and this can be an excellent marketing strategy.
Press Release Sites
PRweb.com, PRlog.com, and Sbwire.com are all easily ranked press release websites. Remember that you can’t change it once you submit your press release, so make sure it’s 100 percent before you send it out. If you do it right, you can even use your press release as a landing page.
Forums Threads
Forum posts can be very easy to rank on big internet forums. It makes them a perfect site for parasites. Please do your research and find in your niche an authoritative forum, create a link back to your page and then rank it.
Link Out to Relevant Content
It relates mainly to content that sits within your website (though linking to authoritative third-party sites is fine whenever it is in the best interests of the user). By linking back from a PDF to your web properties, you can increase the likelihood of a search engine seeing the content as an essential part of your site.
An even more wonderful benefit that comes with using PDFs is that due to their value as a permanent resource, external sites are more likely to link back to them. If you include links to relevant pages on your site inside the document, you will get authority (and rankings), not just for the PDF.
Through linking back from a PDF to your web properties, you will increase the likelihood of a search engine seeing the material as an essential part of the domain. The title for a PDF can be set in the properties section of the document. A search engine will use this in the same manner that an HTML title tag is used. It will thus be the clickable text that a user sees in search results.
It’s designed to deceive users or present users and search engines with different content types. Clicking on the link shown will take you to a page created to send traffic to the viagra selling site, or it will only redirect you to the site.
You realize that pages that get a lot of organic traffic rank highly in search engines, which is a good indicator that they have the authority (and links) to them. Initially introduced by Duane Forrester, previously worked for Bing, dwell time refers to the length of time a visitor spends on a page before heading back to the search engine that sent them there. We all know it was Google that matters the most, sorry, Bing. Ideally, the longer the dwell time, the better.
Internal Linking
Just understanding how to do keyword research, fundamental internal links from pages/homepage /footer, which verticals are perhaps the most profitable, content construction, competition evaluation, it will put you ahead of the curve.
Parasite content:~100 long-form affiliate articles + internally supported links
Below is a brief recap of how I’d optimize these articles to keep moving up in the rankings:
- Update existing article contributions and add 10 – 15 new contributors.
- Update the article score and republish, and re-promote on social media and mention all contributors.
- Run extension to contributors and secure 5 – 10 backlinks Add internal links from 3 – 5 topically relevant posts with high URL ratings
- For starters, Google does,’ and in some situations, they decide to ignore the two pages.
So if you publish new content on the website, adding internal links from existing high domain authority pages is one of the best ways to give it a quick boost. Including PDFs into a website’s internal link structure can be difficult. Giving internal contextual links to your PDFs will give Google the signs it needs to acknowledge that these are pieces of content that you want to index and rank.
Be using search operators to find sources of solid internal links. Although tools can facilitate this process, you should not need them to find some good targets. Here’s a workaround: Search for the following: site: yourdomain.com + keyword Basically, replace the keyword with a keyword related to the content you just published. So I could use the following Google search if I wanted to add an internal link to this page: site: robbierichards.com + increase traffic. It will show me the pages on my website most closely related to increasing traffic (in Google’s eyes):
Then it will tell you how many internal links the page has; it’ll even tell you precisely how those links originate from:
Site Rank
Then you’ll have many of the keywords that your site ranks for on page 1, containing a featured snippet. These are your opportunities for “quick-win” snippets.
Hosting parasites and his close cousins, Google Bombing, Cloaking, and Redirects, are among the selected types of black hat methods that are still being successfully deployed in 2014. Since they do not serve any other purpose than to manipulate the ranking of a site, and they do not offer the user any real value, they have a rather short life span. I must mention the fact that any of these black hat techniques, left isolated, could not boost a site rank too high. When they are used together, the real power is harnessed.
On the first page that contains a featured snippet, you now have a list of all the keywords your site ranks for. These are your opportunities to “quick-win.” You want the parasite to rank for tough keywords for organic purposes. Often, ranking the parasite is more natural than your leading site because of the abuse they can take from spammy links. You can expect a nice spike of traffic to your leading site once the parasite is in ranks.
Social Media
If there are quality control efforts to prevent affiliate marketing on their platform, doing this will give a much better impression. It is an easy way for Pinterest and other social media networks to get around anti-affiliate measures. Without social media, an e-commerce or affiliate site wouldn’t be complete! Social media signals (growing your community, customer engagement, and content sharing) impact your SEO.
Maybe Facebook is the #1 social media platform that you need to set up and engage in. Forbes says Facebook was explicit in its algorithm that the social signals play a role. Some matter for Twitter and Reddit, but many of the search results from both networks are limited. So Facebook is the network that carries the most weight.
Spam in social media: posting and commenting on social platforms with spammy links to your site.

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